WHAT WE DO
FOCUS GROUP FACILITY
Come hear what your customers are saying.
See for yourself the way they say it.
The DRG Focus Center's Coronavirus Response
At The DRG, we are committed to helping businesses stay in touch with consumers and continue to hear their voice, in good times and bad. We have already taken a number of steps in support of our team, our clients, and focus event participants, with increased safety measures and operational changes. We will continue to do all we can to help navigate these uncertain times and adjust accordingly by following the best practices as stated in the re-open guidelines of the Wisconsin Economic Development Corporation, as promoted by the Waukesha County Government.
What we’re doing:
- Screening staff and visitors for COVID-19 symptoms or recent history/encounters
- Temperature screening of staff and visitors upon arrival to the facility
- Increased cleanliness and frequency of sanitation between sessions
- Metering guest locations for social distancing
- Reducing touchpoints and the need to share resources
- Assigning face masks and gloves to the staff
- Making face masks and gloves available for all guests to use
- Posting adequate signage to remind guests of proper behavior
- Minimizing facility occupancy through creative scheduling and event sizing
If you have any questions or concerns about our practices, we encourage you to reach out to us. You may call Dan Salbreiter at 262-432-5262 or email dan.salbreiter@thedrg.com. We aim to return to business as usual as soon as possible, providing excellent marketing research services and a safe place to openly share opinions. We hope to see you soon!
Located in the Metro-Milwaukee area, our focus group facility is an ideal Midwest spot for gathering in-person qualitative feedback.
We offer a full suite of qualitative services, including our proprietary panel, recruiting from our on-site call center, focus group hosting, and an experienced team of in-house moderators. For those seeking an end-to-end research partner, our research analysts can consult with you on your study design, analyze the feedback, and report on the findings.
The focus group facility was the ideal facility for our groups. It was centrally located, with ample free parking. The DRG was great to work with overall! Their staff was very knowledgeable, helpful and friendly.
Broad Qualitative Expertise
Central location tests
In-home usage tests
Taste tests
Usability tests
Shelf-set evaluations
Mock trials
versatile focus group venue
Two focus group rooms, one in-depth interview room
Fully-customizable room layouts (conference, classroom, living room, and more)
Large video displays in all rooms
TurningPoint® interactive participant polling technology
Unmatched audio-visual capabilities including
Private client viewing rooms, lounge, office space, and hospitality kitchen
turn-key project management
Seasoned project managers
On-site call center
Proprietary respondent panel
Experienced moderators
Qualitative research analysts
We’re Ready
Let us know how we can help.
We’re Ready
Let us know how we can help.