What We Do
Customer ExperienceIt’s the only thing that matters.
Research Designed to Meet Your Unique Needs
DEEP UNDERSTANDING CONNECTING YOU WITH YOUR CUSTOMERS
ESSENTIAL INFORMATION DELIVERED EXACTLY WHEN NEEDED
CUSTOMER EXPERIENCE RESEARCH COMPONENTS
Customer Journey
Employee Experience
Market & Competitive Assessment
Brand Reputation
There’s a lot of noise in business.
Let’s talk about the best approach to help you identify what your customers think, need, and feel.
Customer Emotions
Win/Loss
Advocacy & Renewals
Learn what it takes to motivate promoters and advocates to increase retention
Customer Value
Assess customer lifetime value to prioritize which segments to nurture and grow
Let’s start a new project together.
Let’s start a new project together.
RELATED RESOURCES
Don’t Judge a CX Metric by Its Number
It can be easy to get caught up in the excitement of scorekeeping when monitoring your brand’s customer experience metrics. However, the true value of your marketing research lies in the knowledge you gain about your customer experience based on the story the data reveals, not the numbers themselves.
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Hybrid Research: The Best of Both Worlds
When working with a client at the design phase of a new research study, it’s not uncommon for them to start by asking for either a qualitative or quantitative approach. After learning about their business situation, we provide our recommendation, which often involves a customized hybrid approach integrating…
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Get to Know the Next Generation: 24 Stats About Gen Z
Gen Z, the generation born roughly between 1997 and 2015 (ages 3 to 21 in 2018) currently make up over a quarter of the U.S. population. They are expected to be the most ethnically diverse generation and already influence over $166 billion worth of household spending. As this generation continues to mature and starts to…
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