Participate in Research

We conduct research on behalf of local, state, and national organizations.

Share your opinions. Influence the products of the future. Get paid.

Join Our Panel

Are you interested in participating in focus groups, one-on-one interviews, product testing, or other research to share your opinions?

By joining The DRG’s panel, you could be invited to participate in focus groups, surveys, and other research opportunities based on the information you provide. For most of our events, participants are generously compensated for their time and opinions.

Can I Refer a Friend to the Panel?

Absolutely! If you have a friend who could be interested in joining our panel, just click the link below to fill out their name and email address so we can contact them. 

Who is The DRG?

We are a leader in the marketing research industry, helping clients learn more about their customers and members.

We turn your thoughts and suggestions into knowledge they can use to create better products and better services.

What happens after I sign up for The DRG Panel?

Once you sign up, you’ll be asked to fill out an online questionnaire so we can learn more about you. We use these answers to determine which marketing research surveys or focus groups you are eligible to participate in.

As part of The DRG Panel, you will become eligible to be compensated for providing your opinions on many topics.

Don’t worry! Your information will remain confidential. Under no circumstances is your info given to, sold to, or shared with others.

What is a focus group?

A Focus Group is a round-table discussion on products and services that you use. The discussions are moderated by marketing research professionals and usually last between 1-2 hours. When you’re done, you are compensated for your time and opinions! A focus group could cover any range of topics from products for your home, to healthcare needs, to your favorite kinds of entertainment.

Although we often host events in major cities throughout the Midwest, most of our focus groups take place at our headquarters in Brookfield, Wisconsin.

Where is The DRG Focus Center?

The DRG is conveniently located just west of Milwaukee in Brookfield. We are in the Bishop’s Woods Office Park off of Bluemound Road. The entrance to the Focus Center is at the back of the building in the northeast corner of the parking lot.

200 Bishops Way
Brookfield, WI 53005


At The DRG, we want all of our visitors to have an enjoyable experience. Please contact us if there is any way we can make the most of your visit. Please note:

  • Free parking is provided throughout the grounds
  • Handicapped spaces are available near all ground-level entrances throughout the property
  • Wheelchairs, power chairs, and mobility scooters are welcome
  • Service dogs, as defined by the ADA, are allowed
  • Handicapped accessible restrooms are also available
  • If you need special accommodations when visiting The DRG, please call us at 888-432-5220
How can I be removed from your phone or email list?

If you no longer wish to participate in research studies, please click here to be added to our Do Not Call or Do Not Email list.

View The DRG’s Privacy Policy.

“Everything was great! The staff member greeting me was friendly, and the person who conducted the discussion was easy to talk to. The facility was warm and inviting and there was plenty of parking.”

~Valued Focus Group Member